Week 2 - Growing Your Photography Business
- The Typical Business Mistakes Made by Photographers - a 15 minutes Skype interview with John Harrington, author of the popular book Best Business Practices for Photographers
- Photographer's Cost of Doing Business - a 5 minute audio interview with Greg Smith; this lesson includes a link to the NPPA's Cost of Doing Business Calculator which Smith helped develop
- 8 Ways To Get More Work From Existing Clients - a list of suggestions any photographer can use to market and promote their business, based on an interview with corporate/industrial photographer Martin Vargas
- The 7 Ironic Truths About Successful Wedding Photographers - a comprehensive and very interesting 10 page article by Missy Lamb, a very successful wedding and portrait photographer in North Carolina.
- 10 Ways a Photographer Can Improve Business By Trusting Their Clients - an article on using the PhotoShelter's Trusted Client feature as a benefit to the client and photographer
- Steal These Marketing Ideas - an article on using marketing ideas from other industries to promote your photography business
- Negotiating with Clients Doesn’t Have to Be Scary - a one hour video presentation with Blake Discher about The Right Way to Negotiate with Clients.
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